How Snapchat Made QR Codes Cool

QR codes have been a laughing-stock for years now. The gangly square bar codes were slapped on posters and magazine pages, and heralded as an easy way to open URLs or bonus content. Instead they became a frustrating symbol of over-engineering. You often needed a special QR code reader app which might fail to recognize…


7 Secrets of a Killer LinkedIn Page

In the pre-Internet Age (when dinosaurs roamed the Earth), job seeking was pretty much a one-way street. For all but C-suite positions, hopeful candidates lined up, presented their case in the least-quavery voice they could muster, and companies took their pick. Now, the onus is not just on the candidate to woo their prospective employer.…


Loyalty programs fail to engage

Loyalty programs have not evolved with the digital age and are failing to engage consumers, according to a new report, “Fixing the Cracks: Reinventing Loyalty Programs for the Digital Age’ by Capgemini Consulting. The research shows that most loyalty programs follow a basic transactional philosophy where rewards are based on purchase. Only a small minority…


Developments and Trends in the Smart Home

On Tuesday, Apple released new details about its 2015 developers conference, including a logo for the conference that resembles the shape of an Apple TV. The slogan for the conference – “the epicenter of change” – hints that Apple might announce that it is turning the Apple TV into a smart home hub, or…

responsive website

NEWS: Websites must be Mobile Responsive from 21st April, announces Google

Google has long envisioned a mobile future where every website on the planet works equally well on a phone, tablet or desktop. Google has now announced this change is mandatory!

“Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in your search results.” Google Webmaster


NEWS: SMRT launches interactive 3D Wayfinder and Timetables

From March 2015, SMRT Singapore is rolling out the latest in 3D Wayfinder technology – encompassing live data feeds for its transport services – into its transport hubs across Singapore. The interactive screens display “real time bus and train” information with bus arrival and routes, via an API with the SMRT live data feeds. The…


The Rise of Mobile Enterprise

Enterprise mobile applications – like enterprise cloud applications a decade before – are poised to become a $100 billion market opportunity. I’ve worked with enterprise technologies exclusively for more than a decade and have watched as cloud apps took the enterprise by storm, giving businesses more flexibility and power than ever before. Now, enterprise mobile…